老佛爺接班人!Chanel宣布Virginie Viard為新任創意總監

時裝界殿堂人物Karl Lagerfeld病逝,與他共事近30年的Virginie Viard確定成為接班人。(圖/美聯社/達志影像)
時裝界殿堂人物Karl Lagerfeld病逝,與他共事近30年的Virginie Viard確定成為接班人。(圖/美聯社/達志影像)

國際中心 / 綜合報導

香奈兒( CHANEL )主帥「老佛爺」卡爾拉格斐(Karl Lagerfeld)病逝消息震驚全球,他的死訊傳出僅一小時後,CHANEL剛剛宣布,由他生前的左右手Virginie Viard為新任創意總監。

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It is with deep sadness that the House of CHANEL announces the passing of Karl Lagerfeld, the Creative Director for the CHANEL Fashion House since 1983. An extraordinary creative individual, Karl Lagerfeld reinvented the brand’s codes created by Gabrielle Chanel: the CHANEL jacket and suit, the little black dress, the precious tweeds, the two-tone shoes, the quilted handbags, the pearls and costume jewelry. Regarding Gabrielle Chanel, he said, “My job is not to do what she did, but what she would have done. The good thing about Chanel is it is an idea you can adapt to many things.” A prolific creative mind with endless imagination, Karl Lagerfeld explored many artistic horizons, including photography and short films. The House of CHANEL benefited from his talent for all the branding campaigns related to Fashion since 1987. Finally, one cannot refer to Karl Lagerfeld without mentioning his innate sense of repartee and self-mockery. Alain Wertheimer, CEO of CHANEL, said: “Thanks to his creative genius, generosity and exceptional intuition, Karl Lagerfeld was ahead of his time, which widely contributed to the House of CHANEL’s success throughout the world. Today, not only have I lost a friend, but we have all lost an extraordinary creative mind to whom I gave carte blanche in the early 1980s to reinvent the brand.” Bruno Pavlovsky, President of Fashion at CHANEL, said: “Fashion show after fashion show, collection after collection, Karl Lagerfeld left his mark on the legend of Gabrielle Chanel and the history of the House of CHANEL. He steadfastly promoted the talent and expertise of CHANEL’s ateliers and Métiers d’Art, allowing this exceptional know-how to shine throughout the world. The greatest tribute we can pay today is to continue to follow the path he traced by – to quote Karl – ‘continuing to embrace the present and invent the future’.” Virginie Viard, Director of CHANEL’s Fashion Creation Studio and Karl Lagerfeld’s closest collaborator for more than 30 years, has been entrusted by Alain Wertheimer with the creative work for the collections, so that the legacy of Gabrielle Chanel and Karl Lagerfeld can live on.

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Virginie Viard這個名字,或許對時尚圈外的人來說,仍然相對陌生,但她與卡爾拉格斐長期合作逾30年,對CHANEL的了解和重要性,除拉格斐外,無人無出其右。上個月系列之中,拉格斐因病未能出席CHANEL SS19 Couture發佈會場及謝幕儀式時,正是由Virginie Viard出場致謝, 當時時尚圈人士早有臆測,Virginie Viard即將繼承老佛爺的創意總監寶座。

Chanel 2019年春夏高級訂製服時裝秀,由Virginie Viard代表謝幕。(圖/美聯社/達志影像)

Virginie Virard是誰?自1987年起,Virginie Virard一直是Karl Lagerfeld的工作室總監與得力助手。最初她負責刺繡工序,得到信任後,包括設計草圖及工作室內一切行政事務,她都扮演重要角色。

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